Tools
Generate and refine images and video from the team Tools page — without opening a full ad playground.
Tools live on the team, next to Brands and the team Media Library. Use them when you want one asset — a still, a clip, a transparent PNG, an SVG, or a resized static ad — not a full campaign or multi-scene video ad.
Open Tools from the team sidebar. The page is split into Image and Video.
Tools vs Playgrounds vs the brand home
| Surface | Use it when | Where the work lands |
|---|---|---|
| Team Tools | You need a focused utility: generate, edit, reframe, remove a background, or adapt a finished ad | Team Media Library, optional brand library, or (Adapt Ad) that brand's Static Ads |
| Team Playground | You are exploring a full ad format and will attach or create a brand during the flow | Brand listings for that format |
| Brand home | The brand exists and you want a Campaign, Static, Rich media, Video, or Carousel stored there | That brand |
Playgrounds and the brand home create ads. Tools create or transform assets you can reuse later.
Brand is usually optional
Most tools have an optional destination brand control. When a brand is selected, generated files save to that brand. When it is cleared, they save to the team Media Library.
Exceptions:
- Adapt Ad requires a brand. The run opens that brand's Static Ads generation page.
- Video Generator has no brand picker. Clips always save to the team Media Library.
You can also arrive from a brand Media Library (Remix, Create Video). Those links prefill the source asset. They still open the team Tools routes.
Choose a tool
Image
- Generate, edit, reframe, erase, fill, or upscale on one canvas — Image Studio
- Cut a subject out of a photo — Remove background
- Prompt an SVG — Generate vector
- Resize a finished static ad into other placements — Adapt Ad
Video
- Make a clip from a prompt, frames, or references — Video Generator
- AI-transform an existing clip — Edit video
The Tools index also shows Edit Image, Reframe Image, and Upscale Image. Those open Image Studio with that rail tool selected. They are not separate apps.
Before you start
- You are in the correct team
- The team has credits
- For Adapt Ad, select or create the destination brand before you submit
- For Video Generator or Edit Video, decide whether you need a raw clip (Tools) or a brand video ad with a timeline (brand Video / Video Playground)