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Changelog
Oct 4, 2026

Data sheets and personalized creative sets

Data sheets are rebuilt with versions, typed columns, and a key column, and a layered static ad or rich media ad can now become one personalized ad per sheet row.

Upload a product feed, an inventory, or a store list, and turn one design into one ad per row — in every size, with the exact cost shown before anything is generated.

Data sheets, rebuilt

Data Sources is now Data sheets, and it does a lot more:

  • CSV, TSV, and XLSX up to 20 MB, 50,000 rows, and 200 columns. Values are kept exactly as written, so ZIP codes and SKUs with leading zeros survive.
  • Typed columns. Each column is detected as text, number, date, URL, or image URL, with a warning when a date's day and month are ambiguous.
  • Key column. Pick the column that identifies each row — a SKU, VIN, or store ID — to search rows and match them across uploads.
  • Versions. Every upload and key change creates a new, read-only version. The current data stays in use until a new upload finishes processing.
  • A real grid with paging, key search, filters, and sorting, plus image thumbnails.
  • Download original, Delete, and Used by, which lists the campaigns and sets that use a sheet.
  • The Creative Assistant can list a brand's sheets and read their rows.

Display Tags and VAST Tags no longer appear in the brand sidebar. Existing tags keep working.

Personalized creative sets

  • Personalize with data. In the layer editor, bind a layered static ad's text and images to a sheet's columns — straight from a column, a format like {year} {make} {model}, fixed text, or AI — with transforms for currency, numbers, dates, and more. Auto-map does most of the work for free.
  • Step through rows on the canvas, see every size at once, and check a page of rows in the Preview grid. Previews render in your browser at no cost.
  • Review before you pay. Pick sizes and rows, see which rows would be skipped and why, and read an itemized quote. Nothing is charged until you approve.
  • The set page follows progress live, flags ads whose text may not fit, and lets you accept, exclude, fix a value, save to the library, or edit a copy. Switch between Grid and Table views.
  • Re-run with changes. Ads that don't change are reused at no cost.
  • Export ZIP files with a CSV manifest of row keys, sizes, files, landing URLs, and ad names.
  • AI values per row. Let AI write copy, generate or edit an image, or cut out a product for each row. Each value is made once for the brand and reused across sets. Try Preview 3 rows first before a big run.
  • Generate a template from a sheet. Attach a sheet with the new Data chip in the brand's Static Ad Generation Studio to get one master per size, already mapped.
  • Rich media sets. Personalize a rich media ad and export one self-contained HTML5 bundle per row, with its own clickTag and no external requests.
  • Campaigns and assistants. Start a Personalized set from a campaign and follow it on the board. The Creative Assistant and the campaign AI interview can draft a layered static set for you to review.

Availability

Data sheets are available in every brand. Personalized creative sets are rolling out to teams gradually — if you don't see Personalize with data in the layer editor, contact support to ask for access.

Learn More

  • Campaigns & personalization
  • Data sheets
  • Personalize a static ad
  • Personalized rich media sets
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